Five steps up
Saturday, September 20, 2008 by Graham Kibble-White
So, is five getting a new logo?
Every Friday the broadcaster sends out a PDF with forward-planning programme information to the listing magazines. And yesterday, said info was adorned with what appears to be a new logo for the channel.
The current “five” (above, left) debuted in September 2002, at a point when the network was busy disposing of some of the series that had most defined its first five years in existence. With Dawn Airey’s return imminent, does this new, upper-case effort mark another scheduling spruce-up? Or, er, just a snazzy new logo for its forward-planning documents?
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